4Thought Silver and Gold Eloqua Implementations are complete, and robust implementations
that typically involve the creation of multiple campaigns, may consider multiple
departments or products, will adjust to unique and customized business needs, and
establishes success metrics that enable evaluation of the program over time. The
end result is that users have successfully implemented some or all of department’s
selected campaign in Eloqua prior to project completion. As a result, Eloqua becomes
an intimate part of the normal processes and functioning of the marketing (and often
sales) department(s).
The Gold services package offers a more customized deployment of the Eloqua solution
for companies that have unique or specific business processes. An onsite business
process review workshop helps you maximize your Eloqua investment by aligning your
technical requirements to your strategic marketing objectives. Included additional
consulting hours will be used to design and build a custom Co-Dynamic™ Lead Scoring
or Lead Nurturing system, as well as help you deploy your first campaign on the
Eloqua platform.
4Thought Gold Eloqua Implementations take an organization, farther up the Marketing
Maturity Pyramid, enabling more advanced campaigns, and deeper use of the Eloqua
System.
Gold Implementations are not as rapid as QuickStart or SmartStart programs, but
the level of engagement with the organization and its work flows is significantly
deeper. Gold Implementations typically take 4-8 weeks, depending on the speed with
which the customer wants to execute and can deliver content.
Click here for more information on
Gold Implementations.