Is your Eloqua system disconnected from the rest of the corporation? Is the lack
of contact, company and lead transfer between systems negatively impacting marketing,
sales, follow-up speed, and ultimately revenue? Does unsynchronized data in different
locations result in inefficiencies, lack of campaign-confidence, and even finger
pointing?
If so, 4Thought Marketing has the experience and knowledge to quickly and efficiently
connect your systems. Our world class integration methodology ensures that all stakeholders
agree not just on the technical integration details, but on the business purpose,
reason and rationale behind the integration. Only with that agreement and understanding
up-front, will the final integration be perceived as a success by all.
High Speed Lead Transfer to Salesforce, in our opinion, should be best practices
for all Eloqua implementations. If your lead transfer is currently taking overnight,
your salesforce is missing the “golden window” during which prospects are actively
thinking about your products and interested in talking. Marketing Sherpa reports
that leads that are transferred within 15 minutes to sales are dramatically
more likely to convert to sales opportunities. For the exact statistics, go to www.marketingsherpa.com.
While most of our Eloqua integrations are between Eloqua and sales systems like
Salesforce.com, MSCRM, Netsuite, SugarCRM, and Pivotal, integrations can also be
done between Eloqua and accounting systems like Great Plains, SAP, and Oracle, social
networking sites like Jigsaw, Linked In, and Facebook, and even external integrations
to partners and distributors in conjunction with our
Partner Relationship Management template.